Wild Bird Feeding Industry
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PACKAGING CHART

5/30/2017

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Packaging Preference Chart
Due to space restrictions, the bird feed preference chart has been resized for use on packaging. -
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BIRD PREFERENCE CHART

5/30/2017

 
​The Bird Preference Chart for North America using colors to demonstrate preferences for feed and feeders is available at this link
​Bird Preference Chart for North America using numbers to show preferences for feed and feeders is at this link.

MEMBERSHIP LOGOS

5/30/2017

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​Consumers want to see the organizations you support. Your use of the WBFI membership logo is an advantage to your company!

One of the benefits that adds value to your WBFI membership is the use of the WBFI membership logo. This logo can be used on print promotional materials, packaging, website, and other applications.

All WBFI logos are trademarked by the WBFI and under the ownership and control of the WBFI.

Depending on the file format your graphic artist needs, here are the WBFI membership logos in color:
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​WBFI Logo - jpg format
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WBFI Logo - tif format 

WBFI Logo - ai format

WBFI Logo - wmf format

WBFI Logo - eps format
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In case you need the WBFI membership logo in black and white, here are those files:

2008 Bag Logo - jpg format

2008 Bag Logo - tif format

2008 Bag Logo - .wmf format

2008 Bag Logo - .ai format

2008 Bag Logo - eps format
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​Here are the WBFI membership logos in color for use on co-manufactured product when the manufacturer is the WBFI member:

WBFI Manufactured Logo - .jpg format

WBFI Manufactured Logo - .tif format

WBFI Manufactured Logo - .ai format

WBFI Manufactured Logo - .wmf format
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​Here are the WBFI membership logos in color for use on co-packed product when the distributor is the WBFI member:

WBFI Distributed Logo - .jpg format

WBFI Distributed Logo - .tif format

WBFI Distributed Logo - eps format

WBFI Distributed Logo - .wmf format

WBFI Distributed Logo - ai format
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​Here are the WBFI membership logos in color for use on co-packed product when the packer is the WBFI member:

WBFI Packaged Logo - .jpg format

WBFI Packaged Logo - .tif format

WBFI Packaged Logo - eps format

WBFI Packaged Logo - .wmf format
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Nyjer® Trademark Usage Guidelines


 

 

 
Download PDF document
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MEMBERS LABELING OF WILD BIRD FEED

5/26/2017

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AAFCO ACCEPTED LABEL
​AAFCO Feed Labeling Committee accepted this label for inclusion in their Non-Pet Food Label Guide at their August 1, 2011 committee meeting. To download the free AAFCO Non-Pet Food Label Guide, go to the AAFCO website www.aafco.org.
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​COUNTRY OF ORIGIN LABELING (COOL)
​19CFR134, in particular 134.11 through 134.14, gives you the information you need on how to label packages of Nyjer® in the US. Whenever Nyjer® is repackaged, the Country of Origin must be noted on the package as specified in these regulations.
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ALLERGEN STATEMENT

5/26/2017

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​Development of the WBFI Seed Definitions was a good time to provide to WBFI Members and the industry the FDA-required information regarding the possible existence of allergens in packaged products. WBFI developed the following Allergen Statement, which should be used on all applicable packaging:

ALLERGEN INFORMATION: The ingredient label on this product accurately reflects the contents of this package added by design. This product is processed, packaged and/or stored in facilities that also may process, package and/or store peanuts, tree nuts of all types, wheat, eggs, milk products and soy and thus may also contain particles of one or more of those ingredients.

Watch out for misinformation!
​An allergen statement is NOT required on wild bird feed because it is commercial animal feed. FDA has told WBFI this repeatedly. Sometimes we hear that a company is told it has to have an allergen statement on packaging, and that is misinformation. If this every changes, WBFI will let you know.
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2013 US & CANADA CONSUMER MARKET RESEARCH

5/26/2017

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This 2013 research was managed by the WBFI Research Foundation and used AYTM for the implementation. The file included below is provided to all WBFI members free of charge.

2013 US and Canada Consumer Market Research Presentation
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2014 US & CANADA CONSUMER MARKET RESEARCH

5/26/2017

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​The WBFI provides the file below from the 2014 Annual Meeting to WBFI free of charge.

2014 US and Canada Consumer Market Research Presentation 

You'll find information on both 2013 and 2014 compiled in the report, and the data for the US and Canada is calculated together in the slides.
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2015 US ONLY CONSUMER MARKET RESEARCH

5/26/2017

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​In 2015, WBFI and the WBFI Research Foundation funded only the updated research of US consumers. The reason? Budget constraints. Here is the link to the 2015 Annual Meeting presentation provided to WBFI members free of charge.

2015 US Consumer Market Research Presentation
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2016 US AND CANADA CONSUMER MARKET RESEARCH

5/26/2017

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WBFI and the WBFI Research Foundation have returned to conducting consumer market research in the US and in Canada in 2016. The 2016 Annual Meeting presentation by WBFI Research Foundation Trustee Judy Hoysak, Global Harvest Foods, is available to WBFI members free of charge.

2016 US and Canada Consumer Market Research Presentation

Due to time constraints, the complete 55-slide presentation prepared for the WBFI by AYTM could not be presented at the Annual Meeting, The WBFI and the WBFI Research Foundation are making this file available to WBFI members for free in addition to Judy Hoysak's presentation.

2016 FULL US and Canada 55-slide Consumer Market Research Presentation

The 1600 lines of raw data for each country are available as a recognition gift from the WBFI Research Foundation when your company contributes $750 to the Foundation. Download the pledge form now to get your raw data in Excel emailed to you as soon as your pledge is paid!
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CONSUMER RESEARCH

5/26/2017

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Roy Morgan national consumer market research data

US Fish & Wildlife Service National Survey of Hunting, Fishing, and Wildlife Watching
The next release of the research by the US Fish & Wildlife Service will occur in August 2017.
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PREVENTIVE CONTROLS (PC) FOR ANIMAL FEED RELEASED OCTOBER 25, 2013

5/26/2017

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​According to an FDA Guidance Document, FDA's proposed rules for Current Good Manufacturing Practices CGMP's and Preventive Controls for Food for Animals focuses on preventing problems in order to improve the safety of these products. The preventive controls provisions of the proposed rules apply to domestic and imported animal food, including pet food, animal feed, and raw materials and ingredients.

The Guidance Document goes on to state that facilities producing animal food would be required to have written plans that identify hazards, specify the steps that will be put inplact to minimize or prefent those hazards, identify monitoring procedures and record monitoring results, and specify what actions would be taken to correct problems that arise.

The proposed rule would also establish certain Current Good Manufacturing Praceices (CGMPs) that specifically address animal food.

FDA is proposing that the requirement be effective 60 days after the final rule is published in the Federal Register. The proposed rule was published on October 29, 2013, and comments are due 120 days after publication or March 1, 2013.

WBFI notes FDA is requesting comment from industry in several areas of the proposed rules. Working with other industry partners, WBFI will formulate an appropriate response for our industry and advise WBFI members so WBFI members may comment along with the WBFI.
Download the FDA Guidance Document Here
Go to the Federal Register to access the complete text of the Proposed Rule
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H.R. 2751 FOOD SAFETY AND MODERNIZATION ACT (FSMA)

5/26/2017

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Wild bird feed is included in the food safety legislation because the legislation includes food for animals and humans. 

On January 4, 2011, US President Barack Obama signed H.R. 2751 and it became law. The next step for the US Food & Drug Administration (FDA) has been to develop the 50 new rules, guidances, and reports required by FSMA within the 3 years specified in the law. Funding for FDA in 2011 was frozen, and 2012 was not much better, so the development of these rules and increasing the number of inspections of facilities as required in the law will be a burden for the existing staff at FDA.

WBFI members from the processor level through the packer, distributor, and retailer levels are required and expected to comply of this legislation.

Facility Registration renewals deadline for all companies required to register was December 31, 2012. Registration is free and it is online through the FDA website. Use this link to go to the FDA facility registration portal. Starting in 2012, each facility required to register must update or verify their facility registration every other year, so 2014 is the next year in which facilities should plan to review and update their registration. Information that FDA is trying to keep updated include the name of the contact person and the phone numbers and emails for contact personnel at each facility.

You will need a food category for your facility registration. Use this link to go to the FDA information on food categories.

FAQ's on Facility Registration are available here. FDA updates the information at this link from time to time. Be sure to sign up to receive updates via email from FDA when new information is posted.
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ELECTION OF OFFICERS AND DIRECTORS

5/26/2017

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Board Of Directors
​Nominations for Board of Directors and officers are submitted to WBFI Headquarters during the nomination period. Nominations closed in mid-September,  45 days prior to the date of the Annual Meeting. The slate of proposed officers and directors is announced to the WBFI membership by Member Broadcast email within the 30 day time frame prior to the date for the annual meeting. Elections take place during the Annual Member Meeting. 

Board of Directors 
​Director terms are 3 years with the option for additional terms. The Nominating Committee pays special attention to the membership category of the Director whose seat is open to ensure the fair and equitable representation of the membership categories on the WBFI Board of Directors. Directors elected in 2017  to terms ending in 2020 included:
  • Todd Regan, Central Avian/Kaytee (Packer/National)
  • Cheryl Senebald, Agritel Grain (Processor/Regional)
  • Curtis Kuntz, Red River Commodities (Packer/National)
  • Jim Lesch, Wild Birds Unlimited Headquarters (Franchisor)
  • Mel Toellner, Gold Crest Distributing (Distributor/National)
  • Rob Mann, All Star Trading (Distributor/Regional)
  • George Petrides, Jr., Wild Bird Centers of America (Franchisor)
President and Vice-President: 2-year terms will be complete in 2018
  • President: Dave Netten, All Seasons Wild Bird Store (Retailer/Local)
  • Vice-President: Mike Wulf, D&D Commodities (Packer/National)
Treasurer and Secretary: 2-year term will be complete in 2019
  • Treasurer: Rob Mann, All Star Trading (Distributor/Multi-Regional)
  • Secretary: Sue Hays, Executive Director
​
Interested? Send an email to Sue Hays at WBFI Headquarters for more information.
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SEED FEEDER HYGIENE STUDIES, DR. TODD UNDERWOOD

5/25/2017

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Dr. Todd Underwood presented information on his study of bird feeder cleaning methodologies. He is sharing his 2016 Annual Meeting presentation and his published study with WBFI members. Find more Research Manuscripts here. 
Presentation: Seed feeder hygiene: what we know and where we need to go
Published paper: The Efficacy of Cleaning Seed Feeder with 10% Bleach Solution Wipes to Reduce Bacteria
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2016 CONSUMER MARKET RESEARCH PRESENTATION

5/25/2017

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Here is the 2016 presentation from the Annual Meeting done by WBFI Research Foundation Judy Hoysak from Woodstream. 
Find more consumer research presentations from more than 10 years of WBFI Annual Meetings on the Market Research page.
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THE EFFICACY OF CLEANING BIRD FEEDERS WITH 10% BLEACH WIPES TO REDUCE BACTERIA

5/25/2017

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Dr. Todd Underwood from Kutztown University, Kutztown PA, presented information on his study of bird feeder cleaning methods at the 2016 Annual Meeting. Dr. Underwood has made his presentation and his paper available to WBFI members.
Paper: The Efficacy of Cleaning Bird Feeders with 10% Bleach Wipes to Reduce Bacteria
Presentation: Seed feeder hygiene: what we know and where we need to go 
Dr. Underwood's contact information may be found on the first page of his presentation.
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PROJECT WILDBIRD(R) PUBLISHED MANUSCRIPTS

5/25/2017

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​The acceptance of the researcher's findings by his or her peers is demonstrated through the publication of the research results in a peer-reviewed scientific journal. Dr. David Horn and the Foundation have this demonstration of acceptance for two manuscripts submitted by Dr. Horn to peer reviewed journals. The following 2 files are provided to WBFI members and may not be shared outside of the WBFI because the journal publishing the manuscripts sells the manuscripts. 
Download Seed and Feeder Manuscript Now
Download Human Dimensions (Observational) Manuscript Now
​From 2009 until 2015, the Foundation maintained a PROJECT WILDBIRD(R) database query tool for WBFI members and consumers. That tool has now been retired, along with the PROJECT WILDBIRD(R) website.
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PROJECT WILDBIRD(R)

5/25/2017

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​Launched in 2005 and completed in 2008, PROJECT WILDBIRD was the first comprehensive study of the feed and feeder preferences of the wild birds who use bird feeders. WBFI members and WBFI companies, along with the Kaytee Avian Foundation,  strongly supported this study through contributions of cash and in-kind feed and equipment.. By the time the study completed in 2008, over $1 million had been invested in this study by people and companies in the US and Canada.

Citizen scientists from the US and Canada participated. The result is 1 million lines of data. Below are the summary files from Dr. David Horn, Millikin University, following the conclusion of the research. Dr. Horn presented these files at the November 2009 WBFI Annual Meeting. WBFI members may use these files as needed, with appropriate credit to the WBFI Research Foundation, Dr. Horn and Millikin University.
PROJECT WILDBIRD Final Results Presentation
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BIRD-FEEDING/HEALTH

5/25/2017

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​From spring 2011 to spring 2014, WBFI and its members funded this study at Millikin University. The study was conducted by Dr. David Horn and Dr. Travis Wilcoxen. The study found that the individual health of birds improved with supplemental feeding. There were also some negative impacts found, including an increase in infectious diseases. The general conclusion noted in the manuscript is that, "...in general, birds that had access to supplemental food were in better physiological condition. Moreover, the negative effects ... may be mitigated by hobbyists engaging in safer bird-feeding practices."
Effects of Bird-Feeding Activites Manuscript
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Board of Trustees

5/25/2017

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​WBFI Research Foundation
Board of Trustees


Focusing primarily on the consumer market research and the scientific research studies on wild bird feeding, the WBFI Research Foundation Trustees have a different perspective on the business and what's happening. You can expand your information when you volunteer as a Trustee!

Trustees are appointed by the WBFI Board of Directors to 2-year terms. Our current Trustees include:
President: Rob Gunstone, Armstrong Milling
Treasurer: Paul Stefanic, D&D Commodities
Secretary: Sue Hays, WBFI RF Executive Director
At large: Judy Hoysak, Global Harvest Foods

To join the Foundation Board of Trustees, contact Sue Hays at Foundation Headquarters!
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COMMITTEES

5/25/2017

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​Networking - Acumen - Advantage
These are just a few of the reasons why people who serve on Boards of Directors and Committees know more about the issues, the people, and the benefits. Join a WBFI committee today. Your future will be glad you did!

Click here to review the current Committees roster. 

For more information and to join a committee, contact Headquarters 
or the respective committee chair.
​Event Planning Committee
Chair: Karen Burns 
Email: kburns@cosmedgroup.com

Without these dedicated people, the WBFI meetings would be pretty ordinary. If you like to work with groups, destination planning, and the challenges of topics and speakers, this is the committee for you! 

Download the Event Planning Committee responsibilities here.
​
Pulse of the Industry Committee
Co-Chairs: Rob Mann and Craig Brummell
Emails: rob@allstartrading.com and craig.brummell@topcrop.ca

One of the biggest challenges to our businesses is to keep tabs on what's happening and how it will affect our business. This committee does just that. Through conference calls, these people, representing multiple membership categories, discuss the issues and events that may - or may not - affect us. If you're ready to keep tabs on what's happening, this may be a good fit for you!
​Membership Committee
Chair: Craig Brummell
Email: craig.brummell@topcrop.ca

Without you, our members, WBFI wouldn't exist. Recruiting new members and verifying membership applications is what this Committee is all about. Conference calls are the norm for this group. If you believe in the WBFI and what we do, and you are talking to businesses that would make good WBFI members, this may be a good fit for you!
​Regulatory Committee
Chair: Karen Burns
Email: kburns@cosmedgroup.com

There are those among us who monitor state, provincial, and federal legislative issues every day. If you are one of these people, this is the committee for you! This is the committee that is monitoring the FSMA regulations development. Conference calls are the norm for this group. Are you interested?
​
Standards Committee
Co-Chairs: Karen Burns and Dave Netten
Emails: kburns@cosmedgroup.com and dave@wildbirdstore.net

Through the foresight of our Board members in 2005, WBFI has developed and adopted quality standards for wild bird feed and wild bird feeders. This committee monitors our definitions and makes recommendations for additional definitions or updates to existing definitions from time to time. Conference calls are the norm for this group. If you monitor to the quality aspects of your products, you're a good fit for this committee. Shall we add your name?
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RAT ATTRACTION

5/25/2017

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​March 2012, WBFI Headquarters received an inquiry from a member company asking for information on how to manage rat attraction to wild bird feeding stations in order to address a county prohibition of wild bird feeding. Headquarters contacted our network of scientific and academic advisors and received information to help you address this issue with your customers and the public. 

The bottom line: Seeds alone (and any dry material) cannot attract rats if rats are not currently in the neighborhood. 

If there are rats in the area, they are there for another food source, like garbage that's not managed properly, pet waste, outdoor pet food bowls, human-made habitat opportunities like firewood stacks or brush piles, fruit or nut trees, and standing sources of water. 

Here is a short information article from the WBFI that you can use to support your discussion of this topic. Unfortunately, this is being brought up more and more frequently.
WBFI Quality Standards Program: 
Join the WBFI Quality Standards Program. Enrollment is now underway. Click Here  to review the details of the Program and the enrollment form.
6 Steps to turn your yard into a Sanctuary for Birds: 
Are you looking for reliable information on bird feeding to include in your packaging, on your website, or for use as a mailer? Then WBFI has the piece you need! Compiled by the knowledgeable experts in the field of bird feeding, this booklet gives your customers the information they need to promote responsible feeding. WBFI is pleased to provide this brochure to WBFI members and to the industry for free in multiple formats (customization for your company is available).  Click here to learn more about this important brochure.
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NEONICOTINOIDS INFORMATION

5/25/2017

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​On the Regulatory Committee conference call on April 23, 2014 Co-Chair Doug Alderman discussed a scientific paper from the University of Florida that sheds some light on the claim by the American Birding Conservancy (ABC) about the impact of these products on our wild birds. Access the report at this link.
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INFOGRAPHIC: FEED THE BIRDS! IT HELPS THEM TOO!

5/25/2017

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​NEW! Download it now! Many uses for this colorful infographic developed for the WBFI Research Foundation in cooperation with Millikin University. 
Sales presentation
Shelf talker
POS handout
You've probably got more ideas on how you can use this. We're sharing it on our My Birdz Facebook page. Go ahead and share it on yours!
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WE FLY TOGETHER

5/25/2017

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​Connections between the bird feeding industry and bird groups in the US and Canada are explored in this presentation by Steven Price, President of Bird Studies Canada. From the common audience shared by the both to a discussion of the benefits and challenges of bird feeding from his perspective, Steven's presentation brings a different, Canadian outlook to WBFI members in his presentation available at this link.
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<<Previous

    Welcome to WBFI

    ​The Wild Bird Feeding Industry is THE trade association for the wild bird and backyard wildlife feeding industry.  

    Categories

    All
    2013 US/Canada Consumer Research
    2014 US/Canada Research
    2015 US Only Consumer Research
    2016 Research US/Canada
    A BIRD DISEASES
    A BIRD INFO
    A BOARD OF DIRECTORS
    A LABELING
    Allergen Information
    A LOGOS
    A MARKET RESEARCH
    Annual Meetings
    A PREFERENCE CHARTS
    A REGULATORY
    Bird Feeder Hygiene
    Bird-Feeding/Health
    Bird Preference Chart
    Board Of Trustees
    Cleaning Bird Feeders
    Committees
    Consumer Data
    Consumer Market Report
    Consumer Research
    Dr. Todd Underwood Presentation
    Election Of Officers And Directors
    Feeding Wild Birds
    FSMA
    General
    H.R. 2751 (FMSA)
    Infographic
    Labeling
    Market Research
    Market Research Presentation
    Membership Logos
    Neonicotinoids Info
    Packaging Chart
    Preventive Controls
    Project Wildbird(R)
    Project Wildbird(R) Manuscripts
    Rat Attraction
    State Of The Birds
    We Fly Together

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