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Member Details
Join the Flock! WBFI is the only trade association that represents businesses that are in the wild bird feeding industry. Learn the ways membership can benefit you.
WBFI Resources
Explore the most current resources from the WBFI on best feeding practices, consumer research, videos, and more! Join as a member to unlock access to all materials.
Engage with Bird Feeding Industry Leaders
The Wild Bird Feeding Institute (WBFI) Annual Meeting includes educational sessions, networking opportunities, and activities to interact with leaders across the bird feeding industry. Conversations will touch on utilizing AI in the industry, commodity and market outlook, research updates and more.
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Importance of Helping our Flying Friends in WinterÂ
Importance of Helping our Flying Friends in Winter Getting outside and interacting with birds can be very beneficial for the mind, body, and soul. Spending time with birds can improve general well-being and long-term physical and mental health. The benefits of being outside include mitigated symptoms of anxiety and depression, reduced risk of heart disease,…
How Birdwatching Can Improve Your Life
How Birdwatching Can Improve Your Life You might be wondering how birdwatching could possibly be beneficial to your life, or how hiking through a quiet field during the winter might improve your overall well-being. Author and former marriage & family therapist Tammah Watts asked herself this question and came up with the conclusion that birdwatching…
Nyjer® Trademark Update
WBFI Community, The Board of Directors voted at their Fall Meeting that the use and packaging of the term “Nyjer®” will have a policy update to better protect the WBFI-owned trademark.  The Nyjer® trademark has helped the wild bird feeding industry eliminate product confusion around the term “thistle seed”, prevent offensive mispronunciation of the common…
#FEEDSMART
Wild Bird Feeding Institute has created resources to promote proper feeding practices for bird-feeding hobbyists and members. Learn about how you can promote smart practices such as properly cleaning your feeders to help prevent the spread of disease:
Members of WBFI have access to an exclusive info hub of resources including the latest research on best feeding practices and additional assets that can be customized for your business.
The only central network of organizations supporting the Wild Bird Feeding Industry.
Join the Flock!
Mission: Growing the wild bird feeding hobby.
WBFI advances this mission and seeks to connect people with nature by serving members and birders internationally through education, awareness, and conservation partnerships. Our network of committed members, the quality standards we uphold, our expertise, and positive relationships with key organizations drive our success. We are sustainable through membership dues, charitable donations, and programming revenue.Â