FEED THE BIRDS. REAP THE BENEFITS.
The Wild Bird Feeding Institute’s (WBFI) marketing campaign, “Feed the Birds”, has officially begun. This campaign focuses on the mental health benefits of bird feeding. Several studies prove birds help lower stress, anxiety, and depression. With technology becoming more pervasive, and society’s concern with mental wellness, we think interacting with birds is a natural remedy.
Our goal with this initiative is to spark consumer interest in the industry and direct them to resources to #FeedtheBirds. This new resource page features information about where to purchase bird feeding products and educate themselves on the benefits of bird feeding.
Tune In October 28th 12:00 CT
FOR A FREE WEBINAR:
Build Your Brand to Increase Business
Join WBFI member Greg Halliday, President of Anchor Marketing, to learn how your business can energize your brand both inside and outside your company. This session will cover the essential tools your company should be utilizing, strategies to increase sales through marketing, and powerful tactics that get proven results.
Since 1984, WBFI has continually worked to meet the needs of our membership and the backyard bird feeding industry.
Our membership is company-based and includes all aspects of the industry:
Gain more insight
Learn about backyard birds and access research conducted by WBFI.