Join the WBFIWBFI is the only trade association exclusively for businesses supporting the hobby of wild bird feeding. |
Wild Bird Feeding Institute
MEMBERSHIP & BENEFITS
Overall, the WBFI offers seven membership categories to companies doing business in the wild bird feeding industry. In addition to category, the WBFI considers the geographic reach of your business to determine the appropriate membership level.
WBFI Membership Applications will be submitted to the WBFI Membership Committee for initial review and final classification. The WBFI Staff will notify applicants about the status of their applications throughout the process.
If you have questions, please contact:
- Kristin Bennett, WBFI Executive Director
WBFI Membership Applications will be submitted to the WBFI Membership Committee for initial review and final classification. The WBFI Staff will notify applicants about the status of their applications throughout the process.
If you have questions, please contact:
- Kristin Bennett, WBFI Executive Director
WBFI MEMBERSHIP CATEGORIESALTERNATIVE FEEDS
Manufactures suet, seed cakes or bells, nectar products, dried black soldier fly larvae DISTRIBUTOR
Acts as an agent for other membership categories FEEDERS/ACCESSORIES
Manufactures bird feeders or other hard goods PROCESSOR
Cleans seed and provides to packers PACKER
Packages wild bird seed for sale to consumers RETAILER
Sells products of Packers or Feeder/Accessories ASSOCIATE
Provides products or services to other membership categories AFFILIATE MEMBER
Groups or related organizations that promote educational and industry promotion efforts Vertical Divider
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GEOGRAPHIC
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VOLUNTARY CONTRIBUTIONSRESEARCH FOUNDATION
WBFI Members may voluntarily contribute 25% of their dues amount to the WBFI Research Foundation (RF). These contributions help fund the BIG (Bird Industry Growth) #FeedtheBirds campaign and future research. QUALITY STANDARDS PROGRAM
WBFI Members may elect to enroll and participate in the WBFI Quality Standards Program (QSP). The annual enrollment fee is $150. |
WHY BECOME A MEMBER?
Consumer Market Research for the
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"THE CONSUMER RESEARCH DATA IS VERY IMPORTANT IN ESTABLISHING US AS EXPERTS IN OUR INDUSTRY AND GIVING OUR COMPANY THE TOOLS TO BETTER EDUCATE OUR CUSTOMERS ON HOW THE CATEGORY LOOKS AS A WHOLE.
WE FELT IT CRITICAL TO DRILL DOWN EVEN FURTHER, AND CONDUCT ADDITIONAL RESEARCH WITH THE WBFI RESEARCH FOUNDATION, TO STUDY IN DEPTH THE SEGMENTS OF THE BUSINESS WE FOCUS ON, AND HAVE EVEN MORE DETAILED INFORMATION. WE WILL USE THIS ENHANCED DATA TO HELP OUR CUSTOMERS MAXIMIZE THEIR BIRDING CATEGORY POTENTIAL."
Quality Standards for Wild Bird Feed and ProductsAdopted in 2007, the WBFI Quality Standards Program offers a Seal of Industry Standards that you can use on your packaging, website, etc., to ensure your customers a positive feeding experience an in return increase sales.
You know your product is high quality. Our Seal of Industry Standards is your way to show just how good your product is. Vertical Divider
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Exclusive Annual Meeting for Face-to-Face NetworkingJoin fellow industry leaders at a Member-Exclusive Annual Meeting that brings everyone together for valuable networking and education sessions. Each November, WBFI focuses on the key issues impacting your bottom line.
From rail issues to consumer market research reports to legislative updates, this is the meeting to attend if you want to know about the issues affecting the wild bird feeding business. Plus, you can save money and time. We know people who take care of a year's worth of sales calls at this one event! |
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Scientific Research into the Hobby of Wild Bird Feeding
Other organizations may study wild birds, but we are the premier organization studying the practice of wild bird feeding. Our motto is: We are the experts in the business of wild bird feeding. We take this seriously and we invest annually in scientific studies to build our understanding of the role that wild bird feeding plays in the health and safety of our wild birds.
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Legislation and Regulatory Issues
You don't have the time or the resources to keep up with the changing regulatory landscape, so that's where WBFI can be a valuable resource for you. In efforts to stay on top of what's happening, we continue to monitor U.S. and Canadian federal government issues (like FSMA in the U.S.) as well as state legislative issues that may negatively impact your business (like excise taxes).
After reviewing the comments WBFI filed on the re-proposed rules for animal feed, one WBFI member had this to say:
"I THOUGHT YOU COVERED THE WBFI MEMBERS VERY WELL. THESE EFFORTS ALLOW YOU TO FEEL CONFIDENT THE WBFI IS LOOKING OUT FOR YOU. WHO ELSE DOES THAT?"
