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WBFI: Growing the wild bird feeding hobby

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Join the Flock! WBFI is the only trade association that represents businesses that are in the wild bird feeding industry. Learn the ways membership can benefit you.

 

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WBFI Resources

Explore the most current resources from the WBFI on best feeding practices, consumer research, videos, and more! Join as a member to unlock access to all materials.

 

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Are you passionate about wild bird feeding or part of a business that supports this vibrant industry? The Wild Bird Feeding Institute (WBFI) is the only trade association dedicated exclusively to advancing the wild bird feeding hobby and industry.

As a member, you’ll gain access to:

  • Member-Only Consumer and Scientific Research: Stay ahead with in-depth insights into market trends and the ecological impact of bird feeding.
  • Educational & Marketing Resources: From infographics to social media campaigns, WBFI equips you with tools to grow your brand and engage your audience.
  • Industry Networking: Connect with a global community of professionals and enthusiasts who share your passion.
  • EXEC Member Perks: Enjoy over 350 exclusive benefits through your complimentary EXEC account.

Whether you're a business, a startup, or an enthusiast, WBFI offers a membership tailored to your role in the ecosystem. Join today and help shape the future of wild bird feeding!

Learn more and apply here

World Migratory Bird Day 2023

By growthzone | May 6, 2023

World Migratory Bird Day 2023 Mark your calendars! The dates for World Migratory Bird Day 2023 are May 13th in Canada and the US, and October 14th in Mexico, Central and South America, and the Caribbean. World Migratory Bird Day is a global campaign dedicated to increasing awareness and cooperation among countries in order to ensure the conservation of…

Spring Meeting Success

By growthzone | May 3, 2023

WBFI Spring Meeting Success WBFI packed as much as they could into two short days for the Spring Meeting! There is something about in-person meetings, especially when most communication is online, that does the soul (organization) good. The event started on Monday, April 24th with a Next BIG Committee Meeting followed by a Board of…

2023 Feeder Bird of the Year Champion – Rufous Hummingbird

By growthzone | April 14, 2023

2023 Feeder Bird of the Year – Rufous Hummingbird The bird-feeding community has spoken, and the Rufous Hummingbird is your 2023 Feeder Bird of the Year! Here’s what you should know about the 2023 champion.   Firstly, let’s talk about the Rufous Hummingbird’s eating habits. These tiny birds are known for their voracious appetites, consuming…

#FEEDSMART

Wild Bird Feeding Institute has created resources to promote proper feeding practices for bird-feeding hobbyists and members. Learn about how you can promote smart practices such as properly cleaning your feeders to help prevent the spread of disease:

Members of WBFI have access to an exclusive info hub of resources including the latest research on best feeding practices and additional assets that can be customized for your business.

WBFI MEMBER INFO.

FEED THE BIRDS. REAP THE BENEFITS.

The Wild Bird Feeding Institute’s (WBFI) marketing campaign, #FeedTheBirds is an ongoing marketing initiative to highlight the benefits of the birds feeding hobby.

This campaign focuses on the mental health benefits of bird feeding. Several studies prove birds help lower stress, anxiety, and depression. With technology becoming more pervasive, and society’s concern with mental wellness, we think interacting with birds is a natural remedy.

 

GET STARTED HERE WITH FEEDING RESOURCES:

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The only central network of organizations supporting the Wild Bird Feeding Industry.

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Mission: Growing the wild bird feeding hobby.

WBFI advances this mission and seeks to connect people with nature by serving members and birders internationally through education, awareness, and conservation partnerships. Our network of committed members, the quality standards we uphold, our expertise, and positive relationships with key organizations drive our success. We are sustainable through membership dues, charitable donations, and programming revenue. 

Join Today!