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Join the Flock! WBFI is the only trade association that represents businesses that are in the wild bird feeding industry. Learn the ways membership can benefit you.
WBFI Resources
Explore the most current resources from the WBFI on best feeding practices, consumer research, videos, and more! Join as a member to unlock access to all materials.
Experience the Benefits of Bird Feeding with Project Wild Bird
The Wild Bird Feeding Institute (WBFI) encourages individuals and families to enjoy the rewarding hobby of bird feeding and the positive impact it has on well-being.
Project Wild Bird empowers people to enjoy the bird feeding hobby while discovering its positive impact on well-being. Watching birds can reduce stress, ease anxiety, and boost mood - offering a simple, natural way to reconnect with nature in our busy, tech-driven world.
Join the Project Wild Bird Community
Project Wild Bird brings everything you want to know about bird feeding direct to your inbox. Get tips on attracting birds, seasonal ideas for your backyard or balcony, guidance on bird feed types, best practices and so much more!
Hummingbird Feeding
Welcome your smallest guests – Hummingbirds! Among the Americas’ many native birds live several varieties of hummingbird. Although requiring different feeders and treatment than most other birds, hummingbirds are a great addition to your backyard to increase biodiversity! There are some things you’ll need to know before you start feeding them, though. How do you…
University of Georgia Bird Feeding Study
University of Georgia Bird Feeding Study – Responses Requested! Do you feed wild birds with a bird feeder? Scientists at the University of Georgia are conducting a research study to learn more about people’s bird feeding behaviors and how they help protect wild bird health. We invite you to take a short 10-15 minute survey.…
WBFI 2025 Feeder Bird Of The Year: Pileated Woodpecker
2025 Feeder Bird of the Year: Pileated Woodpecker The 2025 Feathered Feud Showdown determined the most popular backyard bird of the year through comment votes via Facebook, Instagram, and LinkedIn! The bird with the most votes that is now crowned the 2025 Feeder Bird of the Year is the Pileated Woodpecker! The Pileated Woodpecker is…
#FEEDSMART
Wild Bird Feeding Institute has created resources to promote proper feeding practices for bird-feeding hobbyists and members. Learn about how you can promote smart practices such as properly cleaning your feeders to help prevent the spread of disease:
Members of WBFI have access to an exclusive info hub of resources including the latest research on best feeding practices and additional assets that can be customized for your business.