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WBFI: Growing the wild bird feeding hobby

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Join the Flock! WBFI is the only trade association that represents businesses that are in the wild bird feeding industry. Learn the ways membership can benefit you.

 

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WBFI Resources

Explore the most current resources from the WBFI on best feeding practices, consumer research, videos, and more! Join as a member to unlock access to all materials.

 

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Experience the Benefits of Bird Feeding with Project Wild Bird

The Wild Bird Feeding Institute (WBFI) encourages individuals and families to enjoy the rewarding hobby of bird feeding and the positive impact it has on well-being.

Project Wild Bird empowers people to enjoy the bird feeding hobby while discovering its positive impact on well-being. Watching birds can reduce stress, ease anxiety, and boost mood - offering a simple, natural way to reconnect with nature in our busy, tech-driven world.

Join the Project Wild Bird Community
Project Wild Bird brings everything you want to know about bird feeding direct to your inbox. Get tips on attracting birds, seasonal ideas for your backyard or balcony, guidance on bird feed types, best practices and so much more!

Announcing 2024 WBFI Member Awards Winners 

By courtenay@wbfi.org | October 23, 2024

Announcing 2024 WBFI Member Awards Winners The WBFI Member Awards Program was created to recognize and celebrate outstanding contributions to the wild bird feeding community, highlighting remarkable companies, innovative products, and dedicated retailers. Click here to learn more about the 2023 winners.   This year, we opened up the selection process to our passionate birding community!…

Elevating Industry Standards Together

By courtenay@wbfi.org | September 19, 2024

Elevating Industry Standards Together At the WBFI, we take pride in fostering the growth of the wild bird feeding hobby and connecting people to nature. A cornerstone of this mission is our Quality Standards Program (QSP), which establishes the best practices for seed and feeder products. These standards are designed to protect both consumers and…

2024 WBFI Member Awards: Celebrating 40 Years of Dedication

By courtenay@wbfi.org | September 5, 2024

2024 WBFI Member Awards: Celebrating 40 Years of Dedication WBFI is thrilled to kickoff the 2024 WBFI Member Awards Program! This year, we’re not only recognizing outstanding contributions to wild bird feeding but also celebrating our members who have been with us for over four decades as we celebrate our 40th anniversary.  Our awards program…

#FEEDSMART

Wild Bird Feeding Institute has created resources to promote proper feeding practices for bird-feeding hobbyists and members. Learn about how you can promote smart practices such as properly cleaning your feeders to help prevent the spread of disease:

Members of WBFI have access to an exclusive info hub of resources including the latest research on best feeding practices and additional assets that can be customized for your business.

WBFI MEMBER INFO.

The only central network of organizations supporting the Wild Bird Feeding Industry.

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Mission: Growing the wild bird feeding hobby.

WBFI advances this mission and seeks to connect people with nature by serving members and birders internationally through education, awareness, and conservation partnerships. Our network of committed members, the quality standards we uphold, our expertise, and positive relationships with key organizations drive our success. We are sustainable through membership dues, charitable donations, and programming revenue. 

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