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2024 Feeder Bird of the Year – Northern Cardinal

2024 Feeder Bird of the Year – Northern Cardinal After an exhilarating season of fierce competition, the Northern Cardinal has emerged as our 2024 WBFI Feeder Bird of the Year!  Known for its brilliant red plumage and captivating melodies, the Northern Cardinal holds a special place in the hearts of bird enthusiasts across the eastern…

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2024 Feeder Bird of the Year Competition

2024 Feeder Bird of the Year Competition Attention bird enthusiasts and nature lovers alike! Brace yourselves for the electrifying return of the WBFI Feeder Bird of the Year tournament, where the stakes are high, and the competition is fierce.  Each matchup will feature two incredible feeder bird species vying for the prestigious title of the…

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5 Ways to Celebrate National Bird Day

5 Ways to Celebrate National Bird Day National Bird Day, celebrated each year on January 5th, is the opportune moment to reflect on the wonders of our feathered friends and acknowledge the challenges they face in our rapidly changing world.   From the vibrant cardinals in your backyard to the pigeons gracefully navigating city parks,…

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The Harmony of Bird Feeding: Benefits for Birds and Humans

The Harmony of Bird Feeding: Benefits for Birds and Humans Ashley Dayer, an associate professor in the Department of Fish and Wildlife Conservation at Virginia Tech, is the lead author of a recent article published in People and Nature. This article emphasizes the benefits of bird feeding not only to birds but also to humans,…

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Join the Audubon Christmas Bird Count!

Join the Audubon Christmas Bird Count! As winter blankets the landscape, the WBFI invites you to embark on an exciting journey into the world of avian conservation. It’s that time of the year again – the Audubon Christmas Bird Count – a cherished tradition that unites tens of thousands of volunteers across the Americas in…

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AOS Announces Transformative Changes to English Bird Names

AOS Announces Transformative Changes to English Bird Names In a landmark announcement, the American Ornithological Society (AOS) has declared a paradigm shift in the nomenclature of English bird names. The move, driven by a commitment to inclusivity and a desire to engage a broader audience in bird conservation, will involve renaming 70–80 bird species primarily…

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Event Recap: Goldcrest Distributing 2023 Wild Bird Expo

Event Recap: Goldcrest Distributing 2023 Wild Bird Expo The Wild Bird Feeding Institute (WBFI) took flight to Mexico, MO for an unforgettable experience at Goldcrest Distributing’s Wild Bird Expo from October 10-12, 2023. As the event’s tagline promised, “We guarantee you’ll benefit from coming, as we’re dedicated to helping you be more successful!”  The event…

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2023 Winter Finch Forecast: Understanding Finch Movements and Bird Feeding

2023 Winter Finch Forecast: Understanding Finch Movements and Bird Feeding Every year, the wild bird feeding industry looks forward to the Finch Research Network (FiRN) Winter Finch Forecast to project finch movement, and therefore, where a boost in seed sales and products may take place. The Winter Finch Forecast for 2023-2024 presents a dynamic picture…

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Transitioning Bird Care from Summer to Fall

Transitioning Bird Care from Summer to Fall During the warm summer months, birds have access to a wide variety of insects, fruits, and nectar-rich flowers. This abundance of food helps them raise their young and store energy for migration or the coming winter. As fall approaches, food sources dwindle, prompting birds to adjust their diets…

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Hot Tips for Cool Birds: Caring for Feathered Friends in the Summer Heat

Hot Tips for Cool Birds: Caring for Feathered Friends During the Summer Heat Extreme weather events like heat waves emphasize the urgent nature of the climate crisis. Recent heat waves have shattered records worldwide, and summers are predicted to become even more sweltering. Our feathered friends are particularly vulnerable to this hazardous trend and are…

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